CMZ B.R.A. Art Installation PDF Print E-mail
Thursday, 06 March 2014 13:56

The unique campaign of Ciudad Medical Zamboanga (CMZ) for women to take care of their breasts seriously is gaining ground. Aside from the usual campaign posters, TV guestings, and conducting free seminars about breast wellness, CMZ will unveil a unique and a big (as in a huge) art monument of bras joined together in front of the hospital by March 20, 21014 . This will be the first in our city, in the Philippines, and probably the first of such art in the world. Very creative - a big art monument of bras displayed out in the open  will surely catch the attention of the passing general public.

Called CMZ B.R.A. Art Installation, this will be starter and first attention-getter of CMZ’s B.R.A. (Bra to Raise Awareness) Project. International artist Rameer Tawasil together with other local artists will construct this bra art object using old and unused bras. CMZ hopes that the CMZ B.R.A. Art Installation will raise the curiosity of people and make them talk more about women’s breast wellness.

For the information of Pep Talk readers, breast cancer is now the most common cancer among women in the Philippines. Sad to note too, our country has the highest women’s breast cancer rate and the lowest survival rate in Asia. Men’s breast cancer is on the rise too (yikes!).

So if you noticed pink-colored decorated B.R.A. boxes in hospitals, schools, offices and business establishments, don’t wonder what this is for. These are drop-boxes that encourages people to donate women’s old and unused bras for the construction of the B.R.A. Art Monument. It has free flyers too that contain basic information how women should take care of their breasts.

Please support the CMZ B.R.A. Campaign Project. Donate old and unused bras, and help women be well-informed about breast wellness.  For more details, how you, your organization, school, or office can join, please call CMZ Breast Wellness Center by calling Tel No. (63)(62)992-7330 local 1278.

By Dante Corteza

"And the Lord will take away from thee all sickness..." Deuteronomy 7:15