Obama, Celso’s tagline: ‘The best is yet to come’ PDF Print E-mail
Friday, 09 November 2012 14:43

“The best is yet to come” is a powerful and stirring slogan which sets a strategic direction or sums up the theme for a particular occasion.

Mayor Celso Lobregat used the tagline in his 2011 State of the City Report (SCR) to emphasize his scores of plans for the good of Zamboanga in the coming years. And just last Wednesday, re-elected US President Barack Obama in his victory speech adopted the same slogan setting his policy direction for America in his second term.

It may be a coincidence but only committed and determined leaders would use such a tagline. Adopting it as a strategic direction for one’s administration is one thing but actually delivering and making it happen is another story.

In 2011, Lobregat declared in his State of the City Report (SCR) that the best is yet to come for Zamboanga City as he underscored the voluminous accomplishments of his administration since 2004.

“So much as has been done in my first term, so much more has been done in my second term but the best is still to come! And as the song goes “What a journey it has been and the end is not in sight...forward always forward...onward always up, Adelante Zamboanga!” were Lobregat’s exact words, as he ended his 2011 SCR.

And indeed he delivered. In his State of the City Report to the City Council the following year in 2012, Lobregat laid out a litany of his past year’s accomplishments and achievements—complete with facts and figures and photographs and videos for all to see. 

Lobregat said: “Indeed, much has been done in my first term, much more has been done in my second term and the best is already here and more of the best is still to come.”  

For Lobregat, the long journey continues until June 30, 2013 even as the number of projects and programs for the benefit of the Zamboangueños pile up day by day.

President Obama, meanwhile, reaffirmed his belief that America can move further forward with unity in diversity.

“Tonight, in this election, you, the American people, reminded us that while our road has been hard, while our journey has been long, we have picked ourselves up, we have fought our way back, and we know in our hearts that for the United States of America the best is yet to come”, Obama declared in Chicago, Wednesday after being re-elected to serve a second term in the White House.

Analyzing both messages, some observers in a joking manner commented that perhaps President Obama read Lobregat’s 2011 state of the city report because not only the tagline “the best is yet to come” but even the word “journey”  which Lobregat used in 2011 was used in Obama’s victory speech.

Is it a coincidence? — Sheila Covarrubias